acid_works
Design_ for a better future
IKEA

Creating Canada’s next-generation sports store, today

  • Spaces

Opportunity

Sport Chek anticipated the rise of online shopping and incoming big box retail challenges. How could we re-imagine their retail footprint, re-direct sales to a positive curve whilst simultaneously position them as a global sports retail pioneer.

What we did

Digital Touchpoints

UI Design

Brand & Content Production

Hardware Procurement

Experience Production

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Impact

Sport Chek executed their digital transformation & flagship store agenda with an 18% in-store revenue increase and massive customer engagement improvements. More so, with continued investment and optimisation across 4 new digital branches across Canada… Sport Chek was able to take huge leaps forward ahead of thier competition and secure their market leadership.

Credits

Digital LeadCharles Goertz
Art DirectorGareth Davies
Build TeamInfusion
Released2013
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