IKEA
Predicting the future customer experience of a retail giant
- Brand & Content
- Creative Technology
- Rapid Envisioning
- Space Design
The challenge:
Despite a generation leap in technology, IKEA’s customer experience hadn’t evolved other than an online store. How could we image the next generation of customer experiences and prepare post COVID-19 readiness?
The solution:
Our small but highly passionate team of designers, innovators and of course… IKEA enthusiasts envisioned a suite of transformative business and customer concepts. All empowered by effective, relevant and realistic use of technology enabling realistic innovation solutions to impact the experience of today.
